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Helping Brands Become
Relevant & Distinct

We help growing brands venture beyond the ordinary by leveraging the power of design to become relevant, distinctive, and appealing.

Featured Projects

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Hard Way Cider
Hard Way Cider

Hard Way Cider

Bold cans for a premium cider
Frontenac Outfitters
Frontenac Outfitters brand identity design
Frontenac Outfitters

Frontenac Outfitters

Revamping a trusted paddlesports outfitter
Strata Hotel
Strata Hotel

Strata Hotel

An exceptional Kingston experience
Decoy Lager
decoy-thumb-reg
Decoy Lager

Decoy Lager

Increasing product appeal with new cans
Lantern Wealth
Lantern Wealth brand identity design
Lantern Wealth

Lantern Wealth

Making financial planning more human

Our Work Has Been Recognized By

backcountry design awards

Our Services

Brand Strategy

Brand Identity

Graphic Design

Brands We've Helped

backcountry design clients

Does your brand get ignored?
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